selected projects

2017
New adidas product iconography
Illustrations of adidas premium products.


2017
New adidas CD
Cooperation with the adidas team of internal and external suppliers for the further development of the adidas brand with all sub-brands.

2017
adidas hangtags guidelines
Development of the new adidas guidelines for all clothing labels.

2016
Guidelines for adidas illustrations ans packaging
Global CD guidelines for packaging. Specifications for production across all adidas product lines.

2016
Siemens Building Technologies trailer
Illustration for film animation for commercials by Siemens Building Technologies.

2016
Tennet visualisation of the relocated north-south power-supply route
illustrations for the citizen information poster and handouts.

2015
Locker rooms adidas ‘World of Sports’
Interior design of the adidas sports complex of adidas headquarters in Herzogenaurach.

2013
Y-3 adizero packaging
Design of the adidas Yoshi Yamamoto shoebox.

2005 - till now
adidas Identity platform
Teamwork for building a central web-based storage for CI elements, guides and other graphical assets.

2006 - 2011
uvex calendar
Three times complete design, image selection and design.

2010
uvex corporate identity guidelines
Development of the corporate design guidelines.
Implementation of the complete stationery.

2009
adidas Porsche Design
Development of hangtags and iconography for the adidas Porsche Design range.

2009
uvex ads
Graphic design for recruitment and image ads for various magazines.

2009
FIFA WorldCup 2010 packaging
Packaging design for the FIFA-related adidas products. Packaging for socks, balls and other event materials.

2006 - 2011
adidas hangtag illustration
Design of product illustration, warning symbols and icons for features.

2005 - 2006
adidas packaging
Graphic design for ball packaging for adidas.

2005 - till now
adidas-Group brochures
Graphic design for the adidas Group Holding.


2005
Corporate Design Sarragan AG (Switzerland)
Logo development, implementation of the complete stationery.

2004
Corporate Design
Großeinkaufsring des Süßwaren- und Getränkehandels (GES) eG

Logo redesign for the brands GES and Schokoring.
Design of the complete stationery.

2002
adidas campus Herzogenaurach / Guidance system
Developement of the guidance system for the new adidas building incl. brochures.

2002
adidas Attribute
Complete design of a sports fashion catalogue.

2002
CD Sachs & Söhne (Nuremberg)
Corporate design for gastronomy
Logo design, business cards, menu ...

2001
Editorial design adiJournal
Graphic design for the internal adidas employee magazine.

2000
adidas Sydney Olympics event materials
Collaboration with adidas event management. Graphic design of invitation cards, tickets, T-shirts, caps etc..

2000
Sydney Olympics adidas campus
Design of the adidas campus with colours, and guidance system. Iconography of sports icons for the 2000 Olympics.

2000
guidance system adidas ‘World of Sports’ Headquarters
Complete design and development of the guidance system in the new adidas building in Herzogenaurach.
Development of symbols, colour schemes for buildings and development of the logic of the system.

1999
CD Global Semiconductor Documentation Center GmbH
Corporate design, stationery, design of symbols and symbolic language for products.

1999
adidas Group annual report

1998
CD Gasthaus Pegnitztal (Nuremberg)
Corporate design for gastronomy
Logo design, business cards, menu ...